Skills
Customer Support > Sales Support > Account Acquisition
10+ Years
Contracts,Estimation and Procurement
10+ Years
Skills and Expertise Procurement • Negotiation • Strategic Sourcing • Inventory Control • Contract management
10+ Years
Drafting and Reviewing Contracts
10+ Years
Customer Support > Sales Support > Account Retention > Marketing > Executive Assistance
10+ Years
Experience highlights
Head of Sales - APAC
Lufthansa Technik Philippines
·
October/2015
–
Present
Led regional sales strategy, driving revenue growth of more than 180% for the past 10 years, across Asia Pacific for aircraft maintenance services. Collaborated with global network for alignment of sales strategies for increased market presence and capacity planning throughout the regions. Oversaw major airline and MRO client relationships, securing long-term base maintenance contracts for Cebu Pacific Air, Jetstar Japan, AirAsia X, Korean Air, Qantas and Standard Ground Handling Agreements for
Vice President - Product Development
Super Trade Enterprises
·
January/2012
–
Present
Led national/regional sales strategy for agricultural machinery and equipment. Developed product lines under Landini Tractors, Kioti Tractors, Dondi Industrial equipment, Nardi Farm implements and various agricultural power products applicable to the Philippine agricultural machine
Sales and Service Manager
Super Trade Enterprises
·
June/2008
–
Present
Drove sales growth for tractors, power products and farm equipment across assigned territories. Managed dealer networks and key accounts to expand market coverage. Led sales teams to achieve volume and revenue targets. Implemented pricing and promotional programs aligned with seasonal demand. Enhanced strong customer relationships for collaboration to address market demand. Established service department to enhance brand recognition through after sales support.
Regional Sales Manger
Super Trade Enterprises
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February/2005
–
Present
Led regional sales strategy to achieve revenue and volume targets across multiple territories. Managed, coached, and developed area sales teams to improve performance. Oversaw dealer and distributor networks, ensuring strong market coverage and execution. Analyzed sales performance, forecasts, and market trends to identify growth opportunities. Coordinated pricing, promotions, and product availability with cross-functional teams. Built and maintained relationships with key accounts and regional
Area Sales Representative
Super Trade Enterprises
·
January/2000
–
Present
Managed sales activities within assigned territory to achieve volume and revenue targets. Developed and maintained relationships with dealers, distributors, and key customers. Conducted product presentations, demonstrations, and field activities to support sales. Monitored market trends, competitor activity, and customer feedback. Prepared sales reports, forecasts, and territory plans. Supported collections, after-sales coordination, and customer satisfaction initiatives.
