Skills
Branding and Campaign Management
5-10 Years
Strategic Marketing Planning and Execution
5-10 Years
Brand & Communications Leadership
5-10 Years
Content Strategy & Storytelling
5-10 Years
Digital & Social Media Marketing
5-10 Years
Go High Level
Less than 6 Months
Experience highlights
Marketing & Communications Manager
Activam Group
·
January/2024
–
Present
• Led and planned integrated marketing, communications, and business development initiatives to enhance brand visibility, partnerships, and client engagement.
• Organized and led large-scale conferences and awards programs, coordinating logistics, vendors, timelines, and stakeholder communications to ensure flawless execution.
• Created and produced marketing materials, digital content, and promotional messaging that amplified event visibility and client-facing campaigns.
Content Strategist and Social Media Manager (Freelance)
Content Strategist and Social Media Manager
·
September/2022
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Present
• Collaborated with US-based solo entrepreneurs to formulate, build, and launch social media marketing strategies aligned with business goals.
• Created high-quality, audience-targeted content that enhanced brand positioning and improved engagement and sales performance.
• Led and organized content publishing across multiple social platforms, ensuring consistency in messaging, timing, and visual standards.
Advertising and Promotions Manager
ABS-CBN
·
September/2011
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Present
• Led integrated advertising and promotional campaigns for high-profile television and digital programs, maximizing audience growth, ratings performance, and brand equity.
• Planned, built, and launched multi-platform marketing strategies across TV, digital, social media, print, and on-ground activations.
• Collaborated with producers, creatives, talents, media partners, and agencies to amplify promotional reach for primetime and flagship shows.