Skills
Advertising > A/B Testing
2-5 Years
Advertising > Facebook Ads
1-2 Years
Paid Media
5-10 Years
WooCommerce
2-5 Years
Ads Creation
2-5 Years
Advertising > Google Analytics
2-5 Years
Experience highlights
Google Ads Manager
Quicker HQ
·
January/2023
–
/
Developed and onboarded 4-6 clients monthly with 3-5 PPC campaigns each. Reduced CPA by 10-20% within first 3 months. Set up Google Analytics and GTM for conversion tracking. Managed budgets up to USD40,000.
E-Commerce Channel Development Manager & Certified Digital Marketer
Unknown
·
January/2021
–
Present
Managed e-commerce website on WordPress and WooCommerce. Handled inventory, product updates, pricing. Ran Google Search and Facebook campaigns averaging 5-10% CTR with ~USD1,300 monthly budget. Monitored KPIs weekly.
Senior Analyst & Senior Relationship Manager
Shopee Philippines
·
January/2019
–
Present
Synthesized sales data for reporting and presentations. Developed customized reporting packages for sales, marketing, product management. Provided strategic recommendations for account execution and tactical planning.
