Systems-minded marketing leader with 9+ years across digital strategy, social media, performance marketing, SEO, email, web conversion, analytics, and CRM. I bring executive-level ownership to U.S. home-services growth, especially solar, roofing, and HVAC, while staying hands-on enough to shape campaigns, creative, funnels, and reporting myself. I'm strongest in founder-led and growth-stage businesses that need one operator to connect positioning, demand generation, measurement, and the marketing-to-sales handoff. A recent case study tracked 102 completed milestone opportunities and more than $2.47M in recorded solar-and-roofing contract value within one quarter.
